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OTAGO

Webgun in Dunedin.

Dunedin is the most underserved tradie search market of any NZ main centre — fewer agencies operating, a smaller competitive set per trade, and the country's heaviest concentration of pre-1930s housing. That turns character-house repair, heritage renovation and cold-climate trades into real specialist categories with steady demand. We build and rank websites for Dunedin businesses across the city, the Peninsula, Mosgiel and the wider Taieri.

WHERE WE WORK

Territories &
suburbs.

  • Central Dunedin — CBD, North Dunedin, Roslyn, Maori Hill, North East Valley
  • Otago Peninsula — Portobello, Macandrew Bay, Broad Bay, Otakou
  • Mosgiel & Taieri — Mosgiel, Outram, Allanton, Wingatui
  • Harbour-edge — Port Chalmers, Ravensbourne, St Leonards, Sawyers Bay
  • Southern suburbs — St Clair, St Kilda, Caversham, South Dunedin

WHAT MAKES IT DIFFERENT

Dunedin search reality.

Smallest competitive set per trade of any NZ main centre — typically 4–10 actively-marketed tradies

Heritage-villa repair, sash windows, lath-and-plaster work — specialist categories with low competition

University of Otago drives heaviest student-and-graduate share of any NZ main centre — GEO matters more here

Dunedin is the easiest NZ main centre to break into. Most major agencies sit north of the Cook Strait and treat the South Island as an afterthought. A properly tuned tradie site usually hits the Google Maps 3-pack within 30–45 days — half the time the same effort takes in Auckland.

Based in Dunedin?

Get a free audit of your current site. We'll show you exactly what's costing you leads in the Dunedin search market — and what to do about it.

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